I Don't Want To Be A Young Master

The first person he met in the company was Shen Mengyan. Duan Pengfei was currently working at a branch store in Shanwan, so he hadn't returned to Tianhai for a long time.    

Seeing Shen Mengyan, the secretary who had once expressed her goodwill towards him, Ye Feng thought of Chen Yurou.    

During the National Day holiday, Chen Yu Rou couldn't come back, so everyone was sent abroad to study the retail business management model. Chen Yu Rou didn't want to miss this opportunity, so she told Ye Feng on the phone and left the country with the group.    

Ye Feng originally wanted to go with her, but he had too many things on his hands that he couldn't leave.    

Entering the office, Ye Feng did not bother with pleasantries, he directly asked Shen Mengyan, "How are the renovations of the various stores going? Did you encounter any problems? "    

"Director Ye, everything is going smoothly. Everything is going according to plan. Director Duan is preparing to open all four branch stores at the same time on December. Right now, Shanwan will be a bit out of date, Director Duan is currently overseeing it." Although Shen Mengyan usually worked in the finance department, Duan Pengfei was not in the store often, so she was in charge of everything in the Sky Sea.    

Ye Feng nodded. The four branch stores opening at the same time was something he and Duan Pengfei had discussed together. It was to create momentum.    

"What about Tianhai?" Ye Feng asked.    

He was just casually asking. After all, Tianhai had been developing well all this time, so there shouldn't be any problems.    

However, Shen Mengyan hesitated for a moment, until Ye Feng looked at her doubtfully, then Shen Mengyan said: "The situation is not looking good."    

"What's going on?" Ye Feng frowned. Tianhai was the key. At the current stage, not only was Tianhai waiting for blood transfusions in Shantou's branch, but the whole of Grand City was also counting on Tianhai's support.    

If something were to go wrong with Tianhai and the price of the goods became tight, then Ye Feng's plan in Grand City would be in vain.    

Shen Mengyan said: "There is another business on South Street that has opened up, which has a certain impact on Yuanfeng's business."    

Ye Feng fell into deep thought as he listened. It seemed that a competitor had finally appeared. However, it was a bit earlier than he had expected.    

When Yuanfeng started his shopping business, Ye Feng had predicted that Tianhai's market would be targeted by other brands within half a year. He hadn't expected that in less than half a year, an opponent would appear within three months.    

However, Ye Feng soon realized that today was the eleventh day. If the other party had opened their shop today, they would not have affected the wind so quickly.    

"When did that merchant start his business? "What's your name?"    

Shen Mengyan answered, "It has been half a month since the store opened, and its name is Tian Long Shang Chao."    

"Tian Long …" Ye Feng mumbled.    

The situation was somewhat different from what he had imagined. The new company was not Wal-Mart or Carrefour, but a name he had never heard of before.    

Ye Feng grabbed the car keys and said, "Take me to that store to have a look."    

"… …"    

On the way, Shen Mengyan explained to Ye Feng about Sky Dragon's situation.    

Tianlong's boss was Tang Bin, the richest man in Tianhai. His wealth was second only to the original Tianhai's richest man, Duan Pengfei.    

Tang Bin wasn't cheap and had a wide network of contacts. He knew that Shang Chao was making money, so it was normal for him to interfere.    

Ye Feng did not enter Tianlong Shang Chao, but just stood on the other side of the road watching. After a while, he said, "His place is not as big as mine, and the decorations are not as good as mine, and he is not as popular as me. Why would he have an impact on the wind?"    

After saying that, he paused for a moment, then turned his head to Shen Mengyan and asked, "How much less business does Yuanfeng have?"    

"The turnover for this half month has dropped by 20%." Shen Mengyan replied.    

"Twenty percent?"    

Ye Feng frowned, he suppressed his anger and asked, "Why are there so little?"    

Tianlong was less than three thousand square meters, less than a quarter of the Far Wind. With the market already opened up at the early stage of Yuanfeng, he shouldn't have had so much business stolen from him.    

Shen Mengyan said, "Tian Long fought with us over the price. For the same kind of goods, his price is 5% lower than ours."    

Hearing Shen Mengyan's reply, Ye Feng heaved a sigh of relief, that was not the reason, as for the price war, this thing had its pros and cons, Ye Feng did not pay much attention to it.    

Far Wind's commodity price was not too high to be honest. Moreover, the buyer was also the manufacturer or regional general agent. Compared to other small businesses, it was definitely much cheaper.    

The place was not big, and the people who supplied the goods to him were only the level two or three agents. Their offers were more expensive than those of Yuanfeng, and the prices were also cheaper than Yuanfeng's.    

If Yuanfeng had a 15% profit ratio, Ye Feng suspected that Tianlong didn't even have 5%.    

However, he couldn't just let them off the hook like that.    

Thinking for a moment, Ye Feng asked, "How's the membership card system doing?"    

"It's almost done. Director Duan has personally gone to the deep city to find a big company to customize it. It's not any worse than any other domestic brands."    

"Alright." Ye Feng nodded, he was extremely satisfied with Duan Pengfei's speed of handling affairs. He had only just mentioned the membership card system, he didn't expect Duan Pengfei to complete it so quickly.    

Originally, there was only one store, but Ye Feng had never thought of developing a membership card. Now that there were many branches, the membership card system naturally had to be opened.    

Not only was there a membership card, there was also a shopping card. That was the true tool for earning money.    

Interpersonal society, whether it is gift or business, large amount of shopping card is essential, the unit company welfare is mainly based on shopping card.    

Ye Feng had seen a few business cases. In the past few years, there was a business in a certain region of China that sold a shopping card worth a hundred times more than their sales in a single year.    

Of course, Yuanfeng wouldn't be able to sell it for that much. After all, Yuanfeng's monthly sales volume was over a billion, a hundred times more than ten billion. It was impossible for Tianhai to buy such a huge sum of money.    

"Meng Yan, how long will it take for your membership card to be released?"    

Shen Mengyan said, "The internal adjustment is more or less done. If you're in a hurry, you can come online tomorrow."    

Ye Feng was very satisfied, "Then tomorrow, take advantage of the National Day to advertise your membership card."    

"In addition, only 500, 800, and 1500 are available on the shopping card, so let's try out the market reaction at a total price of 10 million. "Oh yeah, send a few more million shopping cards to each government department and ask them to give it a try."    

Although Ye Feng did not like dealing with government officials, he still understood the ways of the world. There was no way that the Far Wind Business could hide its profits from others. Ye Feng did not mind giving out a small amount of money, as long as there was a little less trouble.    

Shen Mengyan memorized Ye Feng's words and then asked: "On that side …"    

Ye Feng was a bit speechless, Shen Mengyan's eyes were still not sharp enough. Shen Mengyan specialized in finance and investment, and she still had a lot of things to learn in business.    

Ye Feng patiently explained, "With the release of the membership card and the shopping card, the price we get after selling the cards is no different from Tian Long's. Are you willing to go to Tianlong or Yuanfeng for the same price? "    

"It should be far in the wind …" Seeing that Director Ye was staring at her, Shen Mengyan said something against her will. In fact, if she wanted to say that she wanted to go, she would go anywhere.    

Ye Feng saw through her words, but he did not explain any further. Not only was the membership card a discount, it could also increase customer adhesion. This was one of the long-standing magical equipment of those big merchants.    

Tian Long might not even be able to make up for the loss if he wanted to be a membership card, since his level of profit was not high.    

But if he didn't have a membership card to bind his customers, he would lack a central customer base. Once the wind blew, Tian Long wouldn't be able to last much longer.    

What Ye Feng wanted to do was to defeat Tianlong. Tang Bin was rich, once Tianlong fell, even if Tang Bin's fundamentals were not shaken, he would be severely injured. It has to be said that Shang Chao's investment in the early stages would be enormous.    

Although Tianlong wasn't as good as Yuanfeng, his initial investment probably wasn't less than fifty million.    

If Tang Bin hadn't closed the door, he would have been able to hold on even longer. One more day of business and he would have lost a day of money. Ye Feng had the confidence to play Tian Long to his death.