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This was easy, because I had at least three terminal networks at my disposal. One was the vegetable network in Yukiko's hands. Although most of them weren't big, they were numerous and numerous throughout the country. As soon as I gave the order, within five days, a group of vegetable companies was formed and incorporated into the South Wei Province Gadfly Mountain Fruit Juice Marketing Co., Ltd., which became the original marketing team of the new group. Its terminal network points are also spread all over the country, because relying on vegetable company network points to build, so its network points are also thousands.
This was an incredible terminal!
Of course, I know that making juice is different from making vegetables, so the choice of people is also relatively different. For this group, I choose the younger ones. Furthermore, for those core and core members, they all went to Jing Chu in batches to receive training, every episode having a duration of four days. After returning home, they would start to do fruit juice marketing for this plant that had always been doing vegetable marketing. As for the major managers at the regional level, they were either recruited from outside the company, or specially hired from Huiyuan, Unification and other companies with high salaries.
The second terminal is Ye Shuzhen's fresh supermarket. It has now set up 24 stores in the entire province of Nanwei and has made initial progress to the neighboring provinces of Hunan and Jiangsu, where it has opened three stores each. The third terminal, the Gadfly Mansion in Romel, has also opened 30 stores in Nanwei province and has also successfully left the province. Not only have three stores opened in Hunan province and Jiangsu province, but also one regional central store in Shanghai and one in Beijing.
This is certainly a great achievement, and it is also a great network at the moment, because I can directly push my products to these sites.
Of course, this was not all! Because what was even more remarkable was that as Romer made his specialties and studied the market, he finally came to the conclusion that he could make a lot of money: With the development of the economy, the improvement of the living standards and quality of life of the people, as well as the increase of the crowd of white-collar workers, this kind of delicatessen was very marketable.
So she creatively opened two types of restaurants: a Chinese and Western restaurant, called Gadfly Mountain's Chinese and Western Restaurant, with its distinctive decorations and a small business style, which included steaks and flavors, hamburgers and packages, teas and coffee. From the very beginning, he was eagerly pursued. Taking her first flagship store on the main road of Jing Chu, which opened at the heart of the Hibiscus Avenue, as an example, the initial investment was 4.2 million yuan. She originally planned to take back the cost in eight months, but in just two months, the cost had been reduced by more than half! In a very short amount of time, she had opened five chain stores at the same time on the central section of the roads, the area where the white-collar workers were concentrated. In the end, she opened a whole fire shop, and the cost recovery was very fast too, it was so fast that it made her tongue-tied! Fortunately, she was training her talent and following my example. Every store had its staff members, so even though the store opened up quickly, there was no shortage of talent. Today, she had even opened a total of four stores in Jingzhen and Jingshan.
As for the other delicatessen, she called it "good food," but she cooked good fast food, though the location was different from the former. The former was chosen in the road, while this one was chosen in the building!
Of course, they also paid close attention to the atmosphere of the dining area, as well as the elegance of the place. The main location was in some high-end office buildings in Jingchu City. It was used as a "restaurant in the building", directly facing some white-collar employees who didn't come home at noon or didn't go out, or who worked overtime at night. These people used to eat box rice, but the cooking oil of the box rice caused many white-collar workers to hold it in their hands. Every day, they would be filled with people. Rommel was just in time to introduce a new measure: an early order. They would be able to eat if they ordered a meal in advance, and they wouldn't be able to eat if they didn't order a meal in advance. With this method, the daily business would not decline at all. Furthermore, the amount of waste would be greatly reduced. At the same time, the restaurant was so popular that Romel could barely keep his eyes closed. This little girl was gentle, but she did things in a hurry. In just one and a half months, she had opened this "good food" boutique restaurant chain in the 12 most high-end, white-collar workers' office buildings in Jing Chu City. It seemed like the incident was still unfolding in the high-end offices of every big city in the province.
She had told me about both, and she had come to three conclusions: there were good ideas to make money; there were enough people to make it fast; there was plenty of money to make it better and faster! I remember laughing. You know, she was the one who came up with the idea; this man was trained in my way, copied very quickly, and gave the young man a lot of chances; and as for the money, we didn't even dare to think about it, but now we're going to do it with a thousand or even a hundred million dollars, how could it be possible that we were worried about fifty dollars in the old days? Of course, I also knew in my heart that the origin of this last boutique snack cooked by the "restaurant in the building" was probably the result of her company's employees and Ye Shuzhen's company's employees solving their meal problems. However, she was not bad. She was able to see the business opportunity from the middle. Now, she has become one of my hens that could lay golden eggs!
Putting everything aside, it was obvious that the dozens of shops that Romey owned were an excellent promotional and sales terminal for those beverages, including cold tea!
In fact, apart from the three terminal sales networks that I have in hand, I have four other huge sales networks. He Guoqian is the lead customer of a group of large hotels that we have been working with for a long time. When I passed this on to them, the other hotels all agreed without a word. Of course, he still had to give out appropriate points!
As for the second trick of that marketing plan, it is to use the method of "try to capture" to promote the image of the product. I deeply appreciate that. Not to mention that in the former novel "Dream of the Red Chamber", Wang Xifeng's appearance was "unheard-of and unheard-of", and the result was eye-catching; in reality, there was no lack of typical examples. Taking the promotion of gold wine as an example, this was Shi Yuzhu's fourth largest "gold" item, and that was the method. It was said that during the first month, the newspapers, television, and radio were filled with advertisements for gold wine. However, not a single person could be seen on the market. As a result, the moment the product went on the market, it caused a frenzy of buying! As for Shi Yuzhu's top three "gold coins", including the giant's Brain Gold, Brain Platinum and Gold partner, they were all powerful media propaganda. I don't plan on using this method for the time being, but once the production capacity and scale is formed, the advertisement will still have to be pushed forward.
I think, what you do, in addition to being able to measure your capabilities, also depends on the material of the spell that you cast!